Russell Crowe’s movie “Noah” has been widely panned, with a reviewer on the Stuff website calling it “. . . the biggest load of old rubbish I've seen in a year.” Noah continues Hollywood’s chequered h
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Marketing can too be driven by fashion, rushing to shiny new promotional channels like Twitter, forgetting some of the good old standards like email.
Marketing automation is a beast that dies if you don't feed it new, quality content.