Top 10 NZ tech sector sales & marketing stats - 2017

Top 10 NZ tech sector sales & marketing stats - 2017

As the sun sets on 2017, you might be finding your news sites and social media feeds inundated with ‘top’ lists; the top 10 movies of the year, the top 10 Google searches, or the top Twitter trends fo

Tracking the tech sector’s ups and downs in 2017

Tracking the tech sector’s ups and downs in 2017

Over the past eight years Market Measures has built a strong body of knowledge, confirmed some assumptions, and disproved others. The ongoing mission of Market Measures is monitor what is going up and

How does the Kiwi hi-tech industry measure up?

How does the Kiwi hi-tech industry measure up?

The annual Market Measures study aims to lift New Zealand hi-tech business sales and marketing efficiency. Conducted by marketing advisory firms Concentrate and Swaytech, and sponsored by New Zealand

[PODCAST] How NZ tech marketers compare to the USA

[PODCAST] How NZ tech marketers compare to the USA

[PODCAST] How NZ tech marketers compare to the USA

How do New Zealand's hi-tech firms stack up?

How do New Zealand's hi-tech firms stack up?

The annual Market Measures study that benchmarks the sales and marketing activities of New Zealand’s hi-tech companies opens for the seventh time today.

Three reasons to participate in Market Measures 2014. Part #1: Benchmark yourself against your peers

Three reasons to participate in Market Measures 2014. Part #1: Benchmark yourself against your peers

Hundreds of NZ tech exporters have benefited from the results of the previous studies, with the number of participating companies increasing each year.

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