International recognition for Concentrate’s partnership with HubSpot

International recognition for Concentrate’s partnership with HubSpot

Last week Concentrate Ltd.’s lead generation story was featured by Boston-based Inbound Marketing company HubSpot.

Infographic #3: Indirect vs. direct lead generation tactics (NZ vs USA)

Infographic #3: Indirect vs. direct lead generation tactics (NZ vs USA)

Benchmarks from USA tech companies show indirect tactics deliver 80% of their sales leads, compared to 23% for the average Kiwi tech company.

It's not about the jersey

It's not about the jersey

Irrespective of what they say in the brand endorsements and the numerous advertisements, the All Blacks’ success is not due to jerseys or sports drinks.

Infographic #2: Who's buying New Zealand's tech products?

Infographic #2: Who's buying New Zealand's tech products?

According to the 2014 Market Measures report, 77% of Kiwi tech companies are exporting.

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