BDO & Concentrate: Opportunities for digital transformation in the mid-market

A brief overview of Concentrate and recent HubSpot projects

Introduction to Concentrate

We help you use HubSpot to attract, convert and delight more customers.

Owen
Owen Scott
Managing Director
Greg New
Greg Williamson
Director

What is HubSpot?

The HubSpot CRM platform is the leading CRM tool for scaling businesses. Its five products, Marketing Hub, Sales Hub, Services Hub, CMS Hub and Operations Hub, can be utilised separately or together to give businesses a comprehensive overview of all marketing, sales, service, website and operations activity.

While other CRMs offer similar integrated product solutions, the entire HubSpot suite has been designed and developed in-house, so users can benefit from a CRM solution that is cohesive, customisable, connected, and easy to adopt. It's this point of difference, to craft and not cobble together acquired solutions, has helped HubSpot build a renowned reputation worldwide.

 

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HubSpot CMS Projects

Other general website projects

Mixture of SaaS and technology companies, all using HubSpot CMS to power their sites:

HubSpot Migration Projects (various Hubs)

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Construction services

Asset and property maintenance organization. Migrated from Pipedrive to HubSpot using Trujay – 76k objects migrated, including contact / company info, notes, calls, activities, and so forth – to CRM, Sales, and Marketing Pro

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Tech – enterprise content management

Melbourne-based software company trading globally. Migrated from SugarCRM to HubSpot Sales Professional and HubSpot Service Professional, 57k records. Also replaced Marketo and Close.io with HubSpot Marketing Hub Professional as stage 2.

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Tech – IT services

Well-established IT services / digital transformation consultancy – large company with offices throughout NZ. Assurity migrated from SugarCRM to HubSpot Sales Enterprise (36 seats) and moved from Campaign Monitor to HubSpot Marketing Hub Professional.

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Tech – IT services

IT services and support company working with SMEs – 154 employees spread across NZ / AUS – owned by FujiFilm. CodeBlue migrated from Zoho CRM to HubSpot Sales Hub Professional, (this was done manually via spreadsheets), and also onboarded with Marketing Pro – Deals, contacts, companies, tasks, meetings, calls, and notes were migrated across here.

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Tech – green hardware and software

Air quality monitoring software and hardware company. Aeroqual migrated from Salesforce to HubSpot Sales Hub Professional and consolidated their tech stack – had been using Marketing Pro already – used native integration tool for this one. Read our winning case study here.

 

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Government agency

Government funded R&D agency – focused on tech space. Callaghan migrated from Click Dimensions to Marketing Hub Pro and also integrated with Microsoft Dynamics – a large project with a lot of assets/collateral included.

 

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Tech – energy management

Electronics manufacturer in the utilities industry. Power Electronics migrated from Act! CRM to HubSpot CRM Sales Hub Professional – this was done manually and via spreadsheets (already had Marketing Hub Starter).

 

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Tech – eCommerce logistics

SaaS company that works with eCommerce businesses and enhances the shipping / fulfilment side of things. Starshipit migrated from Insightly to HubSpot CRM Sales Hub Professional – had already been using Marketing Pro – this was done via spreadsheets and involved some data cleaning too.

 

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Tech – GPS vehicle tracking

GPS and job management software for agriculture sector. Migrated from vTiger to HubSpot CRM Sales Hub Professional – via spreadsheets.

 

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Tech – SaaS farming app

Software company providing farm monitoring solutions to the agricultural sector – water, milk, fuel, and so forth. Migrated from Zendesk Sell to HubSpot CRM Sales Hub Professional and implemented Marketing Pro and CMS Pro too – spreadsheets were used for this migration.

 

Integration Projects / Work

PowerShield

Tech - Battery Management

Sugar CRM integrated with HubSpot using Ops Hub - solved for challenges around data and syncing.

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A2X

Tech - SaaS Accounting Tool

Integration with HubSpot, Intercom and Calendly. 

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Callaghan Innovation

Government Agency

Microsoft Dynamics and HubSpot integration - Operations Pro was used for the integration piece here

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Mastip

Tech - Plastics Manufacturing

Design and manufacture for the plastics industry - large company with a global reseller network. Mastip integrated their bespoke internal quoting system with HubSpot by using custom APIs - this included pulling contact and company data, and feeding quote data back to deals.

Other HubSpot Onboarding Projects

Enable

Tech - Broadband Infrastructure

  • Beat Deloitte + Salesforce to win this deal
  • Broadband infrastructure company 
  • Sales Hub Enterprise with 15 seats

Arthur D Riley

Tech | Utilities Tech

  • Utilities technology company operating in NZ
  • Selected HubSpot after evaluating Microsoft Dynamics CRM and Zoho
  • Implemented Sales Hub Enterprise and Service Hub Professional

GuildLink

Tech - Health Software

  • Software provider into Australia healthcare industry
  • CRM, Marketing and Sales Pro implementation

Sunified

  • Solar energy, assets, and technology provider
  • Marketing and CRM implementation and website support for CMS migration too