Selling electronic products into over 40 countries through a complex channel is a huge challenge. Concentrate understand this and bring us real insights into sharpening our strategy and using online technology to connect with our whole supply chain.
- Brent Archer | CEO | AuCom Electronics
Want more sales leads, more qualified, more often?
If you're a tech company then Concentrate is the perfect fit.
Tech is all we do, and what we know.
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We help New Zealand’s smartest technology firms find and grow markets for their products.
From uncovering the most profitable market segments, to sharpening your value proposition through to implementing engaging, productive lead generation campaigns, we can help.
STRATEGIC MARKETING
Gain clarity about how best to take your technology solution to market. We help you answer your toughest marketing questions quickly and with confidence.
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LEAD GENERATION
We can help get more people using your innovations. Whether it’s digital - leveraging the HubSpot marketing automation platform - or traditional methods, we build and execute measurable lead generation programmes.
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BENCHMARKING
How does the marketing of your tech company stack up? We can benchmark it against best practice, gathered from seven years of Market Measures studies.
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Marketing Technology
Technology is transforming the efficiency of marketing and sales, from automating lead generation through to empowering sales with lead intelligence. We can help design, implement and manage the best technology. And we’re HubSpot experts.
Find out moreIndustry Focus
We believe market focus is what drives successful technology companies, and it’s a philosophy we’ve adopted in our own business. Tech is all we do, and what we know.
Electronics
From defining market positioning to building channel development programmes, we can help.
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Specialised Manufacturing
Need help boiling down complex products into workable commercial propositions, and then generating demand for that offer?
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More Resources for tech marketers
2017 Market Measures Report
Market Measures
How we can realise greater value out of NZ's tech industry.
Click to Download
Building a world class marketing capability
eBook
A guide for Kiwi tech company owners.
Click to Download
Hunting like a pack
eBook
How online lead generation can transform the efficiency of how you can sell your tech product.
Click to Download
7 Attributes of Tech Marketing Success
eBook
Insights into how great technology products realise their market potential.
Click to Download