Pouring some fertiliser on our tech tall poppies

Pouring some fertiliser on our tech tall poppies

The geeks went glamorous last Friday night, as the hi-tech sector gathered to celebrate the industry’s heroes in the 24th annual version of the awards. 800 people enjoyed a stunning array of companies

5 ways to become GDPR compliant

5 ways to become GDPR compliant

What does GDPR mean for Kiwi tech exporters? Working in a B2B environment, based on the other side of the planet, how will it change what we do and the way we capture and store our clients’ data? Lik

Exciting Christchurch Techweek events (especially our one)

Exciting Christchurch Techweek events (especially our one)

There’s over 500 events happening across New Zealand from 19 – 27 May 2018 to celebrate and educate Kiwi tech professionals and enthusiasts. Here’s a couple we recommend attending if you are in Christ

What is Account Based Marketing?

What is Account Based Marketing?

Where you are targeting a relatively small number of prospective customers with a relatively large offer, Account Based Marketing (ABM) is an effective strategy. So what is account based marketing and

Don't let great content go to waste – repurpose it

Don't let great content go to waste – repurpose it

Effective content marketers know how to ‘sweat’ their material for maximum lead generation benefit. If you’ve worked hard to create content that turned out to be engaging, informative, and ultimately

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