HubSpot April 2025 Updates: Concentrate’s Highlights

HubSpot’s April release notes and product updates have dropped, and with a significant number of enhancements aimed at improving user experience and platform efficiency, it's tricky to keep up. 

That's why each month, we round up our favourite HubSpot product updates to help you get the most out of your investment. These release highlights are handpicked by the team at Concentrate to surface the tools, tweaks, and time-savers we think will add the most value for our customers. Here’s what stood out in the April 2025 updates.

 “A cool new feature to improve user experience and make that journey more relevant to a specific user group.”

Patrick Keo

Website Development Lead

[Marketing & Content Hub] Add a meeting calendar to CTAS

This update lets you embed a meeting calendar directly into CTAs, turning static calls to action into interactive conversion points. It makes it easy for visitors to take the next step—right when interest is at its peak.

Benefits:

• Reduce friction by letting users book meetings straight from a CTA

• Increase conversion rates by capitalising on moments of high intent

• Simplify the path from interest to action—especially for sales-led journeys

*available to all Marketing Hub and Content Hub Starter+ customers 

 “This is a super smart way to catch people while they’re engaged—no extra clicks, just instant booking.”

Yan Gong

Senior CMS & CRM Specialist

[Sales Hub] Tasks in the Sales Workspace

Task management is now fully integrated into the Sales Workspace, giving reps a centralised hub to search, sort, prioritise, and complete tasks—without ever leaving their core workflow. This streamlined setup keeps sales teams focused, organised, and moving quickly through their day.  Find out more here.

Benefits:

• Save time by managing tasks directly within the Sales Workspace
• Stay organised with easier sorting and filtering
• Improve execution speed and follow-through on key sales activities
• Reduce context switching and boost productivity
  

“It’s great to see everything in one place—no more bouncing between tabs to keep track of what needs doing. It just makes the day flow better.”

Achan Bedi

Chief Growth Officer

[Service Hub] Trigger Feedback by Ticket Stages

You can now trigger customer feedback surveys based on specific open or closed ticket statuses—making it easier to capture relevant insights at the right moment in the support process. This added control is especially useful for teams managing more complex ticket workflows with multiple resolution types.

Benefits:

• Collect feedback when it’s most relevant to the customer’s experience

• Tailor survey timing to specific ticket outcomes for more accurate insights

• Improve attribution and response quality by aligning surveys with meaningful support milestones

• Ideal for advanced support teams managing varied service scenarios

*available to all Service Hub Pro+ customers 

“Being able to trigger surveys based on ticket stages means we’ll get more useful feedback and avoid sending surveys too early or too late.”

Elizabeth Fradd

Customer Success Director

If you’d like to dive deeper into any of these updates and explore how they can benefit your HubSpot portal, feel free to reach out. As your trusted HubSpot partner, we’re here to help you maximise these features and get the most from your HubSpot investment.

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