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Research project: driving commercialisation

Research project: driving commercialisation

When the University of Otago wanted to commercialise a medical diagnostic device, Concentrate undertook extensive global research into target sectors, including detailed market analysis and numerous in-market validation interviews with potential end-customer, partners and funders. The product was successfully spun-out into biotech company Ubiquitome who sell the product globally.

Content development: showing HR managers the money

Content development: showing HR managers the money

HR SAAS company Pivot Software drive sales growth with content marketing. Concentrate has worked with experts in their business to write, design and promote high quality thought leadership content. Pivot’s “Show me the money” eBook on remuneration strategies for large enterprises has generated 100s of quality leads, and continues to deliver Pivot a dozen new sales enquiries a month, almost two years after publication.

Lead generation campaigns: delivering traffic and leads

Lead generation campaigns: delivering traffic and leads

Concentrate repackaged existing content for electronics exporter AuCom, and launched online lead generation activity (inbound marketing, email marketing, paid search, SEO and social media) to support their sales activity in over 40 markets. Average monthly website traffic has doubled and leads generated online increased by 300%.

Value proposition: a fresh perspective for global giant

Value proposition: a fresh perspective for global giant

Fortune 500 company McKesson Corporation needed to reposition its healthcare software solutions in the Australian and New Zealand markets. It engaged Concentrate to undertake a voice of the customer research project, develop the new positioning and implement a fresh creative platform to engage with the market.

Here are some of the great companies we work with.

Pivot Software Logo
Silver Stripe Logo
Aucom
Jade
McKesson Logo
Data Col Logo
On Site
O Enztec Logo
New Zealand Post Group
Meridian
Qual It
New Zealand Airways
Aranz Geo
Eaton
Iviis Logo
Simpl Health Logo
Infotools Brandmark Logo
Assura
Netresult Mobility
Orion Health
Skope
MYOB Logo
Montage Logo
Delta Strike Laser
Mastip
SLI Systems Logo
Uni of Otago Logo
Optimus Systems
Truescape
Canterbury
Yike Bike
Lawhawk Logo
Redseed
Terabyte Logo
Contour Engineering Logo
Trineo
Lincoln
AMS Simplifying Complexity
Intranel Logo
Agresso
Maprogress
Go Roster Logo
Spectrum Logo
Ubiquitome
University Of Canterbury
The Small Business Company
Tekron
Patron Base
School Links Connecting Schools & Families
Pay Global
Allerin
Martin Jetpack
Cortexo
Big Boy Logo
Beetil Logo
CONCEPT Engineering Logo
Comrad Radiology Information Solution
Connexionz
Contex
Cool Rock Software
Daddy Cool
Shard Web Design
Opmetrix
Debtordaddy
FINNZ Logo
Hedgebook Logo
Derceto
Digital Fusion
Digital Rowing
Dl Consulting
E|2 Digital
ENI Engineering Limited
Eos Sound Science Sound Solutions
Estar Online
Foot Science International
Futrix 7.1
Global Bake
Global Office Logo
Grasslanz
Gym Master Logo
Hairy Lemon
Youdo We Enable
Hindin Logo
Health Promotion Agency
Insite
Integrated Mapping
Izon
Klima
Lanworx Logo
Information Leadership
Left Click Make Every Click Count
Liquid Voice Logo
Eil Electronic Imaging Logo
Cost Con Building Software
Mac Diarmid Insitute
More4apps
Natures Flame
Chreos
Optimal Usability
PPI Conformable LPG Tanks
RPM
Server Works The Power Behind Your IIt
Shamrock Industries
Streat Instruments
Smart Membrane Solution Ltd
Snap
Social Meets CRM Bringing The Power Of Social Media To CRM
Synapsys NZ Ltd
Treshna Enterprises LTD Logo
The Total Team
Vision Software
Watch Dog The Leader In Internet Filtering
Wellnomics Logo
Whispergen Saving Energy
Argos Solutions Adds Value To Your Business And Your Clients
CDC
Wind Flow
Effectus Limited Logo
Energy Link Decision Power Logo
Canterbury Tech Logo
Linewize Logo
Power Shield Logo
Snapper Logo
SYL Logo
Trimble Logo
Waiora Pacific Logo
INTAKS Logo
Next Minute Logo
MY IT Manager Logo