While we celebrate the achievements of our boys on the water, we should also spare a wave and a woohoo for our growing and diverse ‘tech team New Zealand’.
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In the second instalment of our Hi-tech heroes series, Concentrate talked to Andy Prow, Founder and CEO of RedShield, the company that won both the best product and best service categories at the 2017
Tech industry legend (and a former employer of mine) Sir Gil Simpson, always defined innovation as "success through difference". That is, innovating was about taking new and novel approaches to solvin
9 digital marketing tools recommendations for New Zealand technology companies to sell faster. The best CMS, marketing automation, content promotion & CRM.
Concentrate has been a HubSpot partner for four years now. Here are a few insights from our marketing automation journey so far.
While SaaS companies are the best at tracking their lead generation metrics, every tech company should be measuring the effect of marketing on sales.
Having the courage to focus on a market sector and use innovative digital tactics to generate sales leads is core to the success of Pushpay, winner of the supreme award at the 2017 New Zealand Hi-Tech
Five questions to ask your marketing team (or agency)
Award winning ideas for improving your marketing
Watching The Bachelor, you’ll not only find insights into interpersonal relationships, but also learn lessons for tech companies who are looking to partner.