EPIC Innovation Centre, Christchurch

50% of Kiwi tech companies now use a marketing automation tool, according to the 2017 Market Measures report. And over half of those use HubSpot.

To help each other drive inbound marketing success in this growing community, a new New Zealand HubSpot User Group especially for hi-tech companies has been established - TechCity HUG. Through a mix of online and in-person gatherings, we share best practice and case studies on implementing the HubSpot Growth Stack.

March 2018 TechCity HUG meet up

HubSpot as a catalyst for sales and marketing alignment

HubSpot User Group

As a HubSpot Platinum Partner, Concentrate are hosting the first meeting for TechCity HUG in Christchurch on 26 March. The theme of the event is 'HubSpot as a catalyst for sales and marketing alignment'.

We’ve found HubSpot offers a powerful opportunity to bring management, sales people and marketing together by having a shared picture of what is going on with sales and marketing in their business.

Guest speaker

Achan Bedi, Head of Inbound Marketing, Concentrate

Achan Bedi, Head of Inbound Marketing at Concentrate, will present and facilitate discussion. A former marketing manager with IBM and CCH Wolters Kluwer, Achan is one of New Zealand’s most experienced HubSpot practitioners. He has helped 30+ Kiwi tech businesses make their lead generation efforts more efficient and get the most out of their HubSpot investment.

At this event he'll be discussing:

  1. Using HubSpot as a single source of truth for sales and marketing
  2. How to establish shared definitions of Funnel Stages
  3. Creating an in-house lead generation playbook

Do you work at a Christchurch company who currently uses HubSpot, or are you keen to find out more about it? Register for the upcoming TechCity HUG meet up.

Event details

Time: 4:00 pm - 5:30 pm

Date: Monday, 26 March 2018

Location: EPIC Innovation Centre business lounge | 76 Manchester Street | Christchurch

Refreshments: Drinks and nibbles will be served.

Who should attend? This is a must-attend event for all Christchurch users of HubSpot and those evaluating HubSpot for their business.

Click here to register your interest.


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