Science not fiction

Science not fiction

Technology number one is visitor intelligence. There are three categories of systems that are useful, and many variations thereof.

Market Measures 2014 infographic #1: Tech companies: how much should you invest in sales and marketing?

Market Measures 2014 infographic #1: Tech companies: how much should you invest in sales and marketing?

Infographic #1. Sales and marketing spend as a percentage of turnover by Kiwi hi-tech companies, from the 2014 Market Measures survey.

Ignoring the public trough

Ignoring the public trough

The real concern for the future of New Zealand tech industry is that we aren’t building enough large technology companies.

Lone Wolf mind-set leaves New Zealand technology companies behind

Lone Wolf mind-set leaves New Zealand technology companies behind

Kiwi tech exporters are a long way behind their US counterparts in some key areas of marketing and selling their products.

Page 0 of 1 1 Last »