You can’t use promotional tactics effectively until you have a marketing ‘foundation’. Who is your customer? What problem are you solving?
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Superbowl marketing lessons for Kiwi tech marketers
The end of the world is nigh?
Are you a marketing student looking to gain valuable work experience in the NZ technology industry? Apply for the Concentrate marketing assistant job.
Inbound marketing for New Zealand technology companies in 2017. What we've learnt from our five years experience. The 6 fundamentals that will never change.
10 attributes of a typical Kiwi tech company
The highlights of Market Measures 2016 [WEBINAR]
Rolls Royce at Toyota prices
Are millions of Americans wrong about Trump? And why tech marketers should take note.
For the seventh year in a row, the technology sector has shown itself as a dynamic, fast-growing and export-oriented part of our economy.