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LinkedIn is a powerful tool to connect with prospects, and eventually close them into customers (65% of B2B companies have acquired a customer through LinkedIn!). With so much potential, here’s my top 5 tips (from a marketing consultant’s perspective) on how to become a LinkedIn tech sales legend.
Sales and marketing alignment is something that, while difficult, provides companies with many benefits if it works well. It’s quite a common thing for businesses to not have sales and marketing on the same page. We look at bringing the teams together through a service level agreement (SLA).
Companies where the sales and marketing teams regularly meet, agree goals for completion within specific timeframes and, once agreed sign up to deliverables on each side of the relationship will not f
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A B2B lead generation website showcase
What are the best new Zealand tech companies doing? For a B2B tech business, a website is the central hub for B2B lead generation. It's how you help prospective customers with their buying process..
We’re on the hunt for a new Digital Marketing Specialist for our growing team
Looking for an opportunity to spread your wings? ABOUT THE POSITION: This is a varied position and would be well suited to an energetic, dynamic, highly organised Digital Marketing Specialist..
Concentrate helps technology companies accelerate their growth by successfully marketing their products.
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