or
LinkedIn is a powerful tool to connect with prospects, and eventually close them into customers (65% of B2B companies have acquired a customer through LinkedIn!). With so much potential, here’s my top 5 tips (from a marketing consultant’s perspective) on how to become a LinkedIn tech sales legend.
Sales and marketing alignment is something that, while difficult, provides companies with many benefits if it works well. It’s quite a common thing for businesses to not have sales and marketing on the same page. We look at bringing the teams together through a service level agreement (SLA).
Companies where the sales and marketing teams regularly meet, agree goals for completion within specific timeframes and, once agreed sign up to deliverables on each side of the relationship will not f
Join our growing social communities to learn more about the benefits of
inbound marketing and the people who make us tick.
Why is HubSpot the CRM of choice for New Zealand tech companies?
A quarter of Kiwi tech companies use HubSpot as their CRM platform Most Kiwi tech companies (84% according to the Market Measures study) use a CRM to manage their sales activity, with HubSpot the..
The Pros and Cons of Outsourcing B2B Lead Generation
Does your marketing team have what it takes to slam dunk sales leads? Is it time to evaluate your lead gen game plan? Take our Tech Marketing Benchmark Quiz to find out! If you're serious about..
Concentrate helps technology companies accelerate their growth by successfully marketing their products.
Kiwi tech marketing blog digests delivered to your inbox.
